Concert Crowd

MUSIC + EVENTS

For the past five years, SHIFTER has been crafting stories and creating content in the music and events space. Now we're taking it to the next level through carefully crafted PR and marketing strategies for music and events, from the traditional, including PR, to playlists.

Let SHIFTER Agency help you get your music, artist or event in front of as many eyes and ears as possible!

HOW CAN SHIFTER HELP?

 

SHIFTER serves artists record labels, festivals and event organizers, through a variety of digital and offline strategies, including:

 

  • Public relations

  • Marketing campaigns

  • Artist management

  • Album roll out

  • Social media strategy

  • Brand strategy (*Personal and corporate)

  • Media partnerships (*Events only)

  • Marketing collateral

  • Creative services (*Video, photo)

CASE STUDIES

CITY

SERVICES: PUBLIC RELATIONS

 

SHIFTER Agency has been hired to provide PR services to hip-hop artist City Fidelia. SHIFTER secured meetings with the mayor and his local city councillor for Fidelia. We also secured interviews and press coverage for Fidelia with the Ottawa Citizen and CBC

 

When Fidelia opened his new recording studio we helped to secure press coverage and have helped to schedule studio visits from stakeholders and decisionmakers.

FIDELIA

UNIVERSAL MUSIC CANADA

 

SERVICES: Artist/music promotion

 

Through our online content platform, SHIFTER magazine, Universal Music Canada has hired SHIFTER to promote new releases from its artists. Services include Instagram promotion and outreach to our email distribution list of DJ's, choreographers, and TV/radio hosts and producers.

ARTPRENEUR

 

SERVICES: Rebrand/brand strategy, marketing strategy, social media image design

 

SHIFTER Agency was invited to be one of the partners putting on the 2019 edition of the Artpreneur conference. SHIFTER developed the marketing and brand strategies and completed the rebrand for the conference. The new branding is vibrant yet professional. The new tagline, "Artists who mean business", reflects the desired outcome of the event―the building of a community. The new tagline clearly states who the event and community are for.

Visit artpreneurottawa.com to view the Artpreneur rebrand and website by SHIFTER Agency

CRANIUM FESTIVAL

 

SERVICES: Public relations, content marketing

 

SHIFTER Agency secured press placements in online magazines and newspapers. We also produced a green screen, TV magazine style video to announce the official lineup. We also secured radio interviews

THE AUDIO RECORDING ACADEMY

 

SERVICES: Speaking/training

 

SHIFTER Agency founder, Kevin Bourne, was hired to speak to and train TARA (The Audio Recording Academy) students on personal branding and the local music scene.

ARTPRENEUR

 

SERVICES: Rebrand/brand strategy, marketing strategy, social media image design

 

SHIFTER Agency was invited to be one of the partners putting on the 2019 edition of the Artpreneur conference. SHIFTER developed the marketing and brand strategies and completed the rebrand for the conference. The new branding is vibrant yet professional. The new tagline, "Artists who mean business", reflects the desired outcome of the event―the building of a community. The new tagline clearly states who the event and community are for.

Visit artpreneurottawa.com to view the Artpreneur rebrand and website by SHIFTER Agency

ARTPRENEUR

 

SERVICES: Rebrand/brand strategy, marketing strategy, social media image design

 

SHIFTER Agency was invited to be one of the partners putting on the 2019 edition of the Artpreneur conference. SHIFTER developed the marketing and brand strategies and completed the rebrand for the conference. The new branding is vibrant yet professional. The new tagline, "Artists who mean business", reflects the desired outcome of the event―the building of a community. The new tagline clearly states who the event and community are for.

Visit artpreneurottawa.com to view the Artpreneur rebrand and website by SHIFTER Agency

Contact us to request a consultation
Call Us
 

Toll Free: 866-343-5901

Tel: 613-319-2481

Email Us
 

info@shifteragency.com

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SHIIFTER Agency Inc.

Ottawa | Toronto

contact: info@shifteragency.com 

1-866-343-5901 | 613-319-24816