top of page


SHIFTER has a growing roster of creators and influencers, aka Shifters, that we've entered into a business relationship with. We help these individuals to grow their influence and income potential through online and offline strategies.



SHIFTER serves influencers through a variety of digital and communications strategies, including:

  • Personal branding

  • Digital marketing

  • Social media strategy

  • Public relations


JIM BEAULNE // Entrepreneur, Business Coach, Public Speaker


Services // Social media marketing, digital marketing strategy


Jim Beaulne has been educating, mentoring and helping families become debt free and financially independent for 26 years. Today, Jim serves as a Vice-President in the financial services industry, leading 55 offices and over 100 six figure earners. His rags-to-riches success story is compelling and inspiring. Having fulfilled many of his goals and dreams, including supporting 15 charities, Jim is poised to enter a new level of achievement and influence. In order to do so, Jim hired SHIFTER to develop and execute a strategy to turn his off-line business success into a digital presence that would connect him with a new audience.


For more information visit or contact him at


CDH LIVE! // Hip-hop Artist, Poet, Content Creator

Services // Artist management


CDH Live is the sound of inspiration dipped in classic rap/rock and spoken word. An award-winning writer/producer and poet, Craig Doyle Henry has performed for thousands across North America and his music is played internationally. He's been compared to urban music icons like K-OS, The Roots and Wyclef. He is the author of the prolific poetry book titled My Name is Poetry and his first album titled The Pre-Show is now available on iTunes. CDH Live is on a mission to inspire and serve others through his life music and poetry. CDH Live! hired SHIFTER to help him explore new business opportunities in the music industry.


For more information visit For bookings contact or 866.343.5901 / 613.319.2481.


DAVID LEE // Fitness trainer, nutrition consultant

Services // Digital marketing strategy


David Lee: Hon. Bsc., Bed., B.R.E., N.H.C., is a certified fitness trainer. He is also a certified Naturotherapist, certified in Shiatzu, Iridology, Bio-nutrition and Western/Chinese Herbalism. He has been a part-time/full-time physical trainer since 1991 and been involved in the fitness field for about twenty years. David has also competed in regional powerlifting, bodybuilding and practiced some martial arts in Ottawa. He taught aerobic classes, developed own martial art aerobics called Tai-Body Aerobics, Stretch classes, Floor Exercise Routines that focus on glutes, abdominals, lower back, over-all toning and strengthening. He has conducted various health seminars on life coaching to maintain a healthy lifestyle, holistic nutrition and fitness. He is the founder of the Vital Health System of nutrition and fitness programs. David hired SHIFTER to develop a digital marketing strategy to help him promote his Vital Health System, including personal training, books and DVDs.


For more information about David Lee and his Vital Health System visit


Need more details? Contact us

We are here to assist. Contact us by phone, email or via our Social Media channels.

bottom of page